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Wireless Toyz and CEO Joe Barbat Prevail in Frivolous Franchise Law Suit

February 16th, 2011 Comments off

Wireless ToyzJustice has prevailed.  Wireless Toyz, Joe Barbat its founder and CEO, Richard Simtob and Jack Barbat have prevailed in a frivolous lawsuit filed by a disgruntled franchisee.  After a four week trial last year before the Oakland County Circuit Court, the jury found no cause of action on eight of the nine counts alleged.  Earlier this week, the honorable Judge Shalina D. Kumar granted judgment in favor of Wireless Toyz and its aforementioned executives vindicating them from all charges.  Judge Kumar held that plaintiffs’ claims were barred as a matter of law, and further ruled that:

  • Defendants correctly argue that the evidence adduced at trial established that Plaintiffs were not defrauded or mislead regarding the extent of their franchise.
  • The Court finds that the evidence shows that Defendants did not conceal the existence, nature, uncertainties or financial effects of the franchise opportunity.
  • The Court finds that under Michigan law, the merger/integration clauses and signed acknowledgements are valid, binding and enforceable, and bar Plaintiffs’ claim, which is based upon alleged extra-contractual and oral misrepresentations and omissions, as a matter of law.

“This ruling speaks to the true ethics and moral principles of how Wireless Toyz operates and was founded,” states, Barbat.  “My objective was to see justice prevail, although it was a long and costly road, I was confidant that in the end justice would indeed prevail,”

Brian Witus of the law firm, Cohen, Lerner, Rabinovitz & Witus, P.C., states, “The jury verdict and Judge Kumar’s ruling constitute a complete vindication of Wireless Toyz.  Wireless Toyz, Joe Barbat, Richard Simtob and Jack Barbat have vigorously defended this lawsuit in order to protect the name, integrity and reputation of Wireless Toyz, its exceptional franchisees and its valued customers.”

In October of 2009, Barbat re-acquired the company he founded.  Since then, the company has experienced positive momentum with increased same store sales in 2010.  Barbat is focusing his time and effort on enhancing Wireless Toyz’s business model.  “We have hired a new operations manager, an accountant and will be opening new stores in 2011 and 2012. I am glad to put this chapter behind us and am committed to focusing on building the business by creating jobs and strengthening our already proven concept in the wireless industry.” said Barbat.  This only goes to show that with Barbat back at the helm, Wireless Toyz is looking forward to continued success in the future.

About Wireless Toyz

Wireless Toyz is the largest independently owned chain of cellular superstores.  Each Wireless Toyz outlet brings together cellular phones, accessories and service plans from multiple carriers, including Sprint, T-Mobile, Verizon, AT&T, Metro PCS, Cricket, Boost, as well as satellite TV offerings from industry-leading DirecTV. This broad selection simplifies shopping for consumers by eliminating visits to multiple stores.  The company is headquartered in Southfield, Michigan, opened in 1996, and began franchising in 2001.  The company had only nine locations that year, and today, 11 years later, it operates 95 stores in 12 states.

Founder Joe Barbat took a hiatus from the business in December 2007, selling off some of his shares and retaining his position as chairman of the board. In October 2009, Barbat returned as major shareholder and put together a new team to enhance the success of Wireless Toyz.

CEO Joe Barbat Elected to Crains 40 under 40

January 6th, 2011 Comments off

Crain's Detroit 40 Under 40Wireless Toyz CEO Joe Barbat in “40 Under 40” Club

Crain’s Detroit selects only the top business professionals to be a part of their annual 40 Under 40 list.  Wireless Toyz CEO Joe Barbat has had the opportunity to be selected by Crain’s for membership and attributes the recognition to the outstanding performance of the employees and franchisees at Wireless Toyz.

“Without the full involvement of the employees, franchisees, and supporting staff on our team this would not have been possible.  I truly appreciate their commitment and am excited to help make their futures a complete success,” said Barbat.

How 40 Under 40 Membership Is Selected

On a yearly basis, Crain’s Detroit identifies men and women in the business and nonprofit community who have achieved solid business success before the age of 40.  Some members have started successful companies, others have found success at established businesses or have taken nonprofits and made them stronger.

Several hundred people are nominated for membership in the “40 Under 40” each year.  However, the selection process for achieving membership involves the investigation and review of extensive information about the careers and community activities of each nominee by a select panel of judges with professional achievement being the most important qualification.

Humble Beginnings

Beginning with a single kiosk located in his father’s video store, Joe Barbat Joe Barbat Wireless Toyzcreated a multi-million dollar company with 189 retail locations in 23 states that initiated the retail concept of offering wireless communications from multiple carriers at a single location.

What Others Have To Say About Joe Barbat

“Being a guy, Jay was into electronics. And I’d had some experience in sales, with print ads and mortgages. So when we discovered Wireless Toyz, it was the perfect fit. We both loved the idea of one-stop shopping for all your wireless needs, and the supreme dedication to customer service. Even better than that, though, was that we had a tremendous supposrt system while being given the sort of liberty that other franchises don’t always have.”

- Jay and Laura Young, Peachtree City, GA

Joe Barbat and Wireless Toyz to Attend 2011 CES

December 21st, 2010 Comments off
Joe Barbat to Attend CES 2011

CES 2011

Joe Barbat, CEO of Wireless Toyz, will be attending the 2011 International Consumer Electronics Show (CES) in January 2011 in Las Vegas, Nevada.

The Consumer Electronics Show is produced by the Consumer Electronics Association (CEA) which is the premier trade organization that promotes the growth of U.S. consumer electronics industry.

The Wireless Toyz leadership team, including Joe Barbat, is anticipating the opportunity to review the latest and greatest in consumer electronics.  The highlight of the show will be the CES Innovation awards.  These awards recognize the most innovative consumer electronics products and the winners represent the hottest product categories on the market.

“Both myself and our leadership team are extremely excited to be a part of the largest consumer electronics convention of the year.  We see this as a tremendous opportunity to learn about the advancements in our industry and products that you may see at a local Wireless Toyz location in the near future”, said Barbat.