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Archive for May, 2011

Joe Barbat Popular Wireless Tweets

May 26th, 2011 Comments off

Joe Barbat CEO of Wireless ToyzI love to follow people on Twitter and to learn about their opinions and thoughts about the Wireless Industry.  Recently, I was able to locate some great tweets that I would like to share with you:

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ColinSzechy: Wireless Toyz next to the gas station is the best store I have ever been to. They define customer service.
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X7Nokia: Parags20: _Nokia X7_ is the best smart phone ever which has… | more �. On _Nokia X7_ 00 Sensation in India. Adrian… http://dlvr.it/T4N1L
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AppliPadTablet: Apple iPad 2 Vs Samsung Galaxy Tab 10.1 Comparison [Features & Specs] With the launch of Apple… http://goo.gl/FubT6
If you would like to learn more about the Wireless Industry or Franchising, I encourage you to follow me on Twitter or subscribe to my blog RSS feed to receive timely information.
You can also provide feedback through my personal website regarding your thoughts about the wireless industry, products, features, and more by contacting me.

Joe Barbat’s Wireless Toyz History

Joe Barbat founded Wireless Toyz in 1996 as a single pager kiosk inside his father’s video store in Farmington Hills, Michigan. By identifying and filling a crucial consumer need, Joe Barbat brought in sufficient revenues to open his own store in only a year.

Under Joe Barbat’s direction, Wireless Toyz began franchising in 2001, following the success of the company’s first store. By the end of 2004, Joe Barbat had established 62 Wireless Toyzs. In 2006, Wireless Toyz had 180 locations across the country, and the number of franchises continues to grow. Joe Barbat attributes Wireless Toyz’s success to its innovative business model, which allows customers to compare several service plans and products side-by-side.

The Wireless Toyz business model has also been of great benefit to the Wireless Toyz franchisees, and Joe Barbat takes pride in providing others with a means to launch their own careers. Business owners who switch from a single service provider model to become Wireless Toyz franchisees often see their sales increase with the transition, according to reports published in 2005. Joe Barbat has also cited Wireless Toyz’s 98% franchisee satisfaction rate as crucial to the company’s success and compared its growth to viral marketing, stating, “People discover a good thing, and they pass it on.”

Joe Barbat sold WirelessToyz to a private equity firm in December 2007. In 2008 and 2009, the company was negatively impacted for a number of reasons. Recently, Joe Barbat re-acquired Wireless Toyz to help re-align the company and spearhead its growth into a nationally recognized name again.

Joe Barbat T-Mobile Rate Changes Coming

May 26th, 2011 Comments off

T-Mobile USA recently announced that modifications are coming to its individual and family rate plans.  Despite a proposed merger with AT&T, T-Mobile continues to aggressively target the U.S. Market.  Here are the specifics regarding the new contract offering:

  • Unlimited minutes
  • Data packages of 200 megabytes, 2 gigabytes, 5 gigabytes, and 10 gigabytes

T-Mobile USA is a national provider of wireless voice, messaging, and data services capable of reaching over 293 million Americans where they live, work, and play and is the U.S. operating entity of T-Mobile International AG, the mobile communications subsidiary of Deutsche Telekom AG (NYSE: DT). Deutsche Telekom is one of the largest telecommunications companies in the world, with nearly 120 million customers worldwide.

Formerly known as VoiceStream Wireless T-Mobile spread its brand throughout the United States in 2002 with coverage expanding to California and Nevada.  During this time a famous actress signed on as the global spokesperson by the name of Catherine Zeta-Jones.

Sources contributing to this post are T-Mobile USA and WirelessIndustryNews.org.

About Joe Barbat

Joe Barbat is the founder and CEO of Wireless Toyz in Southfield, Michigan. One of the first businessmen to retail phones from several different service providers under one roof, Joe Barbat has expanded Wireless Toyz into a one-stop destination for all his customers’ cellular and satellite television needs as well as accessories.

By securing a number of non-exclusive contracts with service providers, Joe Barbat developed Wireless Toyz as a business aimed at customers interested in a broad range of choices. Wireless Toyz was one of the first cellular outfits of its kind, and Joe Barbat has expanded the company to more than 190 locations across the country.

Joe Barbat cites his father, who was an entrepreneur, as one of his most important role models. Before he founded Wireless Toyz, Joe Barbat often visited his father’s office and video store to learn more about the process of growing a business. At the age of 17, Joe Barbat opened a kiosk selling pagers in the video store and quickly brought in enough revenue to open his own store just after one year. In 2005, Wireless Toyz opened its 100th location in Anaheim, California; in 2007, Entrepreneur Magazine ranked Wireless Toyz among the U.S.’s fastest-growing franchises.

Joe Barbat on Integrity In Franchising

May 20th, 2011 Comments off

Joe Barbat CEO of Wireless ToyzPartnership Integrity

Partnerships can pose another type of legal problem. Many new entrepreneurs take on partners to get started. This is a great way to share costs. But be sure to take time before you sign the franchise agreement to protect you and your partner:

  • Put the partnership in writing
  • Define each person‟s role in writing
  • Establish buy/sell valuation rights and terms in writing in case of a future dispute

Do you notice a theme? Put it in writing. This may require an attorney‟s help, but it will be time and money well spent. Another thing to write down is your goals. It helps to have a shared vision of the company and expected growth.

Franchisee story: Two young cousins wanted to open a retail business together. They convinced an uncle to put up the funds for their “partnership.” Since they were family, the uncle and his nephews agreed to the deal with nothing more than a handshake. At first, everyone was very excited. Everything started off great, the cousins even moved in together. Then they got mad at each other — so mad that one moved out in the middle of the night. Then the other got mad and locked the door to the business. After a few days of hoping they would work things out, the franchisor declared them in default of the Franchise Agreement. There were no winners here.

Management Integrity

More important is the integrity of the franchise brand’s management team. Management integrity is important when things don’t go exactly as planned. You can learn about a management‟s integrity by asking about previous difficult situations and how the management team reacted to solve each situation. If you can‟t get answers from the franchisor, ask other franchisees for their insight. This will enable you to understand how the management will solve future challenges and problems that will arise.

About Joe Barbat

As a leader in the wireless retail industry, Joe Barbat founded Wireless Toyz in 1995 and grew the organization to a multi-location national franchise.  Now Joe Barbat focuses on providing quality information and advice for franchise candidates that are interested in creating a better life through owning a franchise.  Questions, thoughts, and comments about your franchise search experience are fielded by visiting the Ask Joe Barbat section of the website.

Joe Barbat “Don’t Skip These Steps” Franchise Tips

May 20th, 2011 Comments off

Joe Barbat CEO of Wireless ToyzBased on my personal experience when working with franchise candidates, I strongly recommend that when you are researching franchise brands and opportunities, DO NOT SKIP THESE STEPS:

  1. Ask the franchisor’s representative specific questions about the business.  This means that you should create a list of the questions that are important to you and take your time when contacting the franchisor to ensure that your questions are answered thoroughly.
  2. Thoroughly read the Franchise Disclosure Document (The FDD is the information that the franchisor is legally obligated to provide prior to the signing of a franchise agreement. The structure is dictated by the Federal Trade Commission to ensure uniformity.)
  3. Interview current franchisees (They are listed in the FDD) regarding their experience with the franchisor.
  4. Interview former franchisees (They are listed in the FDD) regarding their experience with the franchisor.
  5. Visit as many current franchise locations as possible and conduct an on-site assessment to see if the day to day operations are a fit for your lifestyle.
  6. Read articles in business publications about the franchise, the franchisor and its franchisees.
  7. If the franchise is publicly traded, review the annual report.
  8. Check to see if the franchise has been reviewed by a credible third party, such as Entrepreneur Magazine’s Franchise 500, FranSurvey, Franchise Business Review or Inc Magazine’s Inc 500, and compare the results.

You want to make an informed business decision about the business that you are intending to purchase. Your research will help you calculate your opportunity cost: the risk you take with your investment capital, your time, and your potential to derive an income from another job or business. Not only that, you want to secure the value of your assets for the time in the future when you may wish to sell the business.

About Joe Barbat

As a leader in the wireless retail industry, Joe Barbat founded Wireless Toyz in 1995 and grew the organization to a multi-location national franchise.  Now Joe Barbat focuses on providing quality information and advice for franchise candidates that are interested in creating a better life through owning a franchise.  Questions, thoughts, and comments about your franchise search experience are fielded by visiting the Ask Joe Barbat section of the website.

Joe Barbat Tips For Being A Happy Franchisee

May 20th, 2011 Comments off

Joe BarbatIt’s no secret that planning and preparation offer the greatest advantages for success in business.  As a candidate to own a franchise you need all of the assistance that you can handle during the evaluation, selection, and then operation phase of your new business.  Below are a few good resources that can offer insight on specific topics to help make your franchise experience a happy one:

Guiding Principles for Franchisees

What are the guiding principles for franchisees?  What should the be thinking about on a day to day basis?  Joe Barbat goes into a deeper explanation on these topics in his Franchise Advice post.

Franchise Ramp Up Time

Quite often, franchise candidates forget the time needed to properly open and ramp up a franchise to full operating capabilities.  Joe Barbat explains some of these steps in detail and how to best Ramp Up Your Franchise.

New Franchise Investment

What are the factors that go into the final investment for purchasing and opening a franchise?  If you are looking for a checklist then this blog post from Joe Barbat about the Opening Franchise Investment Checklist is just for you.

Franchise Due Diligence

What are the steps needed to begin evaluating a franchise to see if it is a fit for you?  Consider following these Franchise Due Diligence Tips as recommended by Joe Barbat.

About Joe Barbat

As a leader in the wireless retail industry, Joe Barbat founded Wireless Toyz in 1995 and grew the organization to a multi-location national franchise.  Now Joe Barbat focuses on providing quality information and advice for franchise candidates that are interested in creating a better life through owning a franchise.  Questions, thoughts, and comments about your franchise search experience are fielded by visiting the Ask Joe Barbat section of the website.